The Liminal Space: Why Some See AI's Future While Others See Hype

There's a moment in every technology shift where the world splits into two camps.

Those who see what's coming. And those who think it's all hype.

Right now, with AI, we're in that moment.

You can feel it in conversations.

One person says "I built an AI that sends 100 personalized emails a day and books its own sales calls."

Another person says "Yeah, but can it really replace human judgment?"

They're having completely different conversations about completely different realities.

The first person stopped caring about replacing human judgment. They care about replacing human busywork.

The second person is still debating whether AI is real. The first person is building with it.

This isn't about who's right. It's about who's moving.

The gap between AI hype and AI reality isn't closing because the technology is getting better.

It's closing because a small group of people stopped waiting for permission to experiment.

You're not behind because you don't understand the technology. You're behind because you're waiting for the technology to make sense.

It doesn't have to make sense. It just has to work.

The Monday test: Find one annoying task in your business. Spend 30 minutes asking ChatGPT to help you automate it. Don't worry about understanding how. Just see what happens.